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Highly qualified professionals, industry leaders, buyers from different sales channels and representatives of different types of services make Latin American Electronics the biggest meeting point in the electrical and IT sector.


The fair features more than 700 brands and 10,000 products, and we have diversified content arenas, debates, experimentation and opportunities for a lot of networking and great partnerships for the visitors during the four days of the event.

Major media outlets, journalists from major newspapers and magazines in the country, influencers, press officers, major TV networks, visit the fair every year in search of news that will be available to consumers in the second half.

In 2019, more than 3.5 million viewers were impacted on TV ’across the country and 3 million people impacted on social networks.

Sales Channels

  • Retailers of all sizes
  • Distributors
  • Wholesalers
  • Department stores
  • Home Centers
  • E-commerce
  • Marketplace
  • Manufacturers
  • Corporate Markets
  • Press

Visitors Profile

  • Buyers
  • Product Managers
  • Directors
  • Owners
  • CEO’s
  • Commercial Representatives
  • Supervisors
  • Press
  • Industry influencers
  • Service Representatives